YAHOO! NEWSROOM mobile app evaluation
ROLE: UX Researcher
OVERVIEW
My UX research team worked with Yahoo! to conduct a multi-phase user study to increase our understanding of user behavior, experiences, and preferences in relation to existing mobile news applications, broadly; as well as assess these dimensions on first-time use of the Yahoo! Newsroom mobile app.
The project involved exercising the following methods:
Interviews and qualitative analysis
Competitive analysis
Interaction mapping
Heuristic evaluation
Surveys
Usability testing
DELIVERABLES (6)
INTERACTION MAP